Outsource Your Reports, Newsletters, Speechwriting, etc. to an Expert!

Brian M. Thumbing through ReportsGreenberg,
Writer/Editor

Technical and Business Writing that Makes an Impact!

(978) 255-1168 (h)
(301) 272-0199 (c)

Email:  brian.greenberg8@gmail.com

 

 

Why hire full-time staff writers when you can outsource work with an experienced writer for all of your writing needs?

With over 30 years’ experience of producing educational materials, presentations, reports, feature articles and promotional materials, I will work with you to create a product that makes the best impression for you and your organization.

Types of Writing Products
• Articles: Feature, Testimonial, Investigative, etc.
• Blogging
• Interactive Educational/Workshops or Programs
• Marketing Brochures
• Policies and Procedures
• PowerPoint Presentations
• Project Planning/Development
• Technical documents and reports
• Training Guidebooks/Workbooks
• Software documentation
• Speeches

Selected Clients/Work History
• AARP (American Association of Retired Persons), Washington, DC
• WAMU 88.5/American University (a local affiliate of National Public Radio), Washington, DC
• The Beacon Newspapers, Kensington, MD
• National Older Worker Career Center, Arlington, VA

No assignment too big or too small!   Free initial project assessment.

Writing Samples – Click on the tabs above to see selected writing samples by category.

Volunteer Jobs Can Launch Paying Careers: Behind the Scenes

Wow!

I’m getting all sorts of rave reviews of my recent article in The Beacon Newspaper’s April, 2012 issue!

Truth is…the article practically wrote itself.

I had been bumping into all sorts of people over the past year who transformed their volunteer work into paid work.  Researching the article only led me to an increasing number of people who had experienced the same phenomenon.

All of them had great stories and great enthusiasm for their organization and their work.   And each person explained how their journeys unfolded in an almost automatic manner.

Here are snapshots of some of the other people who were quoted in the article:

Abby Levin (left) and Nancy Cooper were effusive in their praise of each other and of their employer, the Jewish Council for the Aging in Rockville, MD.  Abby was the first to transfer from volunteer to part-time paid status, followed by Nancy a couple years later.  Their only regret:  since they work on different days, they hardly get to spend any time together except for an occasional luncheon or training seminar!

 

Joy Belew (right), the community relations manager for the DC branch of Options for Senior America, was prompted to volunteer while addressing her son’s special learning needs.   That led her to her church as a volunteer, and then eventually to other types of senior caregiver situations.   My favorite quote of hers:  “Don’t be tied to what you’ve done in the past.  Ask yourself, ‘What are the fundamental skills that I have?”

 

 

Lester Strong (left), of AARP Experience Corps was the most impassioned advocate of volunteering of all.    The interesting thing is, he only had planned to take a 5-year absence from being a TV anchorman.   His volunteer experience with an organization devoted to yoga and meditation ended up giving him a CEO position and ultimately changing the course of his life and career.

 

So where does all these tales of volunteer experience leave us?   Basically, never underestimate your volunteer experiences, and always be aware of the skills you have accrued throughout your life and be adventurous on applying them to new situations and areas.   You absolutely never know where they might lead.

And for me personally, writing this article demonstrated to me that you never know where an article might lead…in this case to fascinating people who inspire with their stories and enthusiasm.

Telling a Story: The Object of Almost Any Writing Endeavor

Long before there was writing, there was the story.

For millenia the story was delivered by oral tradition…passed through social space from person to person and through time from one generation to the next.   The development of writing, a much more recent phenomenon, just created the need for more disk storage space.

In order to be effective, writing needs to be organized…to have an organizing principle.  The best way to organize your ideas and thoughts is to think of what you want to communicate as a story.

Most writing, whether it be business, creative, scholarly, or journalistic, attempts to convey ideas and images to the readers.  In business you try to explain a new product or service in terms of benefits the product will give to customers in particular situations.   In journalistic writing, you tell a story in reverse order, starting with the most recent headline and working backwards.   A student essay on a short story or novel has to put forth a thesis and then support it by weaving a string of evidence to support it, often following the unfolding of the novel being written about.

So when you have a writing project before you and you get “stuck” or just can’t think of where to begin, think of how you would tell a story to a typical member of your target audience as if they were sitting right there in the room with you.

  • What is going to hook their attention at the beginning story?  A little known fact?   A bizarre picture that you paint?   A dramatic feature of your new product?
  • Will you tell the story chronologically?  Or do you build a string of increasingly impactful images or quotations?
  • What lasting impression do you want to leave with your reader by the conclusion of your story?

By asking yourself these types of questions at the outset, you should be able to develop an outline or diagram (road map) of how you want to organize the piece.   Some people find it helpful to jot this down before they write.

How will you know you’ve told a good story?   Just keep reading it to yourself, even if the story is not finished.   You’ll develop an instinct for when the story is good and when it seems to be getting stuck.   If the flow isn’t right, make some adjustments.  Then read it again.  It’s an iterative process.

Remember the power of telling a story.   It will never let you down.

 

 

New Year…New Business…New Website

Welcome to “Words With Impact”…my new writing business for a new year and, of course, all featured on a new website!

“Words With Impact” is a full service writing and editing endeavor…helping clients to express themselves in print.

As a new web page developer and blogger, I have to tell you that it is with some intrepidation and bewilderment that I approach this strange new vocabulary of site building.    So my first few posts are bound to focus on that.

I’m not going to embarrass myself with all the new terms that I find strange and foreign…you’d only laugh.

Suffice it to say that I’m in severe “learning curve” mode now, but over the next few weeks you hopefully will see a decent site materialize in front of your very eyes.

I look forward to any suggestions you might be able to give me to improve the site, too!

Please be patient while the site is under construction…

Brian